João Ramos

Senior Design Manager

Lisbon, PT.

About

Senior Design Manager with 15 years in product design and development, including 5 years in design leadership, expertly guiding teams from concept to launch. Proven leader in crafting AI-driven customer experiences, such as Zalando's Virtual Fitting Room which boosted high-value actions by 31% across 300K+ items. Combines strategic vision with hands-on technical expertise in developer-centric experiences, design systems, and AI, driving significant business outcomes and fostering design excellence.

Work

Zalando

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Senior Design Manager

Berlin, Berlin, Germany

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Summary

Led a team of 5 product and content designers, shaping customer experience visions and roadmaps for key emerging propositions at Zalando, impacting 96% of GMV.

Highlights

Hired and coached a high-performing team of 5 content and product designers, fostering growth and autonomy while driving key initiatives.

Designed and prototyped the AI-driven Virtual Fitting Room experience, achieving a 31% uplift in high-value customer actions across 300K+ items.

Created 2028 customer experience visions and 2025 roadmaps for Zalando's Sports and Kids propositions, impacting strategic business growth.

Coached over 200 designers across Zalando on strategic design, foresight, and articulating measurable business outcomes.

n8n

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Head of Product Design

Berlin, Berlin, Germany

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Summary

Built and led the design function and a team of 3 at n8n, driving product monetization and cloud experience while supporting cross-functional hiring.

Highlights

Established and scaled the product design function, building a team of 3 and supporting hiring across Design, Product, and Engineering.

Led design efforts for product monetization, successfully establishing n8n's first pricing model and enhancing customer experience.

Directed design for core platforms, including n8n Cloud and n8n.io, optimizing user engagement and platform usability.

Provided strategic design leadership, aligning product vision with business goals and fostering cross-functional collaboration.

Zalando

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Product Design Manager

Berlin, Berlin, Germany

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Summary

Managed a design team of 3, enhancing customer consideration by 26% and orchestrating company-wide design programs up to SVP levels.

Highlights

Coached and mentored a design team of 3, fostering their professional development and project delivery.

Designed a multi-proposition adoption visibility model, increasing customer consideration by 26%.

Orchestrated and managed design work across company-wide programs, effectively managing expectations up to SVP levels.

Collaborated with cross-functional teams to integrate design solutions that met strategic business objectives.

Contentful

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Senior Product Designer

Berlin, Berlin, Germany

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Summary

Led design and user research for Contentful's content authoring experience and established the company's design system.

Highlights

Led comprehensive design and user research initiatives for Contentful's content authoring experience, improving usability and user satisfaction.

Established and scaled Contentful's design system and team, significantly enhancing product consistency and efficiency.

Founded designsystems.berlin, a community initiative, demonstrating leadership and commitment to design best practices.

Mentored and grew the design team from 3 to 11 designers and user researchers, building a strong talent pipeline.

SumUp

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Design Lead

Berlin, Berlin, Germany

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Summary

Led design initiatives at SumUp, contributing to user-centric product development and strategic design processes.

Highlights

Contributed to key design projects, ensuring user-centric solutions were integrated into product development.

Collaborated effectively with product and engineering teams to deliver impactful design solutions.

Supported the development and implementation of design processes and standards within the organization.

archify

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Product Designer

Lisbon, Lisbon District, Portugal

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Summary

Executed product design tasks at archify, contributing to feature development and user experience improvements.

Highlights

Executed product design tasks from concept to implementation, ensuring alignment with project goals.

Collaborated with cross-functional teams to integrate design solutions and improve user workflows.

Contributed to the iterative design process, incorporating feedback to refine product features.

Aveiro University

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Research Assistant

Aveiro, Aveiro District, Portugal

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Summary

Conducted research as an Assistant at Aveiro University, supporting academic projects and data analysis.

Highlights

Assisted in academic research projects, contributing to data collection, analysis, and literature reviews.

Supported faculty in preparing research materials and presenting findings.

Developed foundational research skills in an academic environment.

CBS Copenhagen

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Teaching Assistant

Copenhagen, Capital Region of Denmark, Denmark

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Summary

Served as a Teaching Assistant at CBS Copenhagen, facilitating learning and providing academic support to students.

Highlights

Assisted professors with course delivery, grading assignments, and managing classroom activities.

Provided academic assistance and mentorship to students, enhancing their understanding of complex topics.

Facilitated group discussions and practical exercises, fostering an engaging learning environment.

Education

IDEO U

Remote, Online, United States of America
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Course Human-Centered Systems Thinking Grade:

University of Michigan

Remote, Online, United States of America
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Course Leading People and Teams Grade:

University of Aveiro + ITU Copenhagen

Aveiro, Aveiro District, Portugal
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MSc Communication and Web Technology Grade:

University of Aveiro

Aveiro, Aveiro District, Portugal
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BSc Communication Design and Technology Grade:

Languages

English

Português

Skills

Design Leadership

Design Management, Team Leadership, Coaching, Strategic Design, Foresight, Business Outcomes, Cross-functional Collaboration, Design Systems, User Research, Product Design, CX Vision, Culture Building.

Technical Expertise

AI-driven Experiences, Developer-centric Experiences, LDAP, CLI, SDK Tooling, Prototyping, AI Building.

Methodologies

Human-Centered Systems Thinking, Agile, User-Centered Design.

Projects

Virtual Fitting Room

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Summary

Digital Try On at Home

World of Running

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Summary

Zalando Sports 2025 Roadmap

Jeans Visuals

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Summary

Improving fit Confidence to Lower Jeans Returns

Leadership Approach

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Summary

Leadership style, Culture building, Team management